Veterinarians: Do You Have These Concerns on Google Ads?

1. Wasted Ad Spend on Irrelevant Traffic – DIYers, job seekers, “free service” seekers, or click fraud. We build negative keyword lists and use click fraud prevention to tighten up your targeting to avoid these money wasters.

2. Incorrect Geographical Targeting – We make sure your campaigns target only people likely to travel to your clinic.

3. Calls from Google Ads Not Tracked – We set up call tracking so we know exactly how many calls came from Google.

4. Attracting One-Time “Emergency” Traffic vs. High-Lifetime-Value Clients – We make sure your budget isn’t used up just by emergency traffic.

5. Lack of Clear ROI – We track all the important statistics so we know how many total conversions you got each month, what the average cost per conversion was, and which campaigns they came from.

6. Plenty of Clicks But Not Enough Conversions – By having customized landing pages and tweaking these (and carefully tracking) we are getting great conversion results.